A boutique exclusively dedicated to watches from the manufacture has opened its doors at no. 35, Rue du Rhône. All this and more awaits visitors to the brand-new Zenith boutique on Rue du Rhône. All the Zenith collections will naturally be on hand to be admired, tried on and adopted in the new Geneva boutique.
On the walls, a series of chronometry prizes testify to the expertise of replica zenith in the area of precision. In terms of materials, the dominant theme is «wenge» wood combined with «Chantilly» stone, creating a refined contrast between a deep chestnut brown and a luminous matt creamy shade. A private space has been developed especially to welcome the VIP customers.
A discreet world combining subtle expertise and noble materials assembled with a blend of precision and elegance. The interior decoration of the boutique picks up the same play on horizontal and vertical lines as the outside window, interpreting it in displays, counters and exhibition areas.
Zenith watches will also offer passionate enthusiasts a number of fine watchmaking models that the Manufacture produces in strictly limited series, such as the recently launched Academy Christophe Colomb, the first wrist chronograph featuring a movement housed within a miniaturised gyroscopic cage in order to neutralise its wearer’s movements.
From the outside already, it stands out from the crowd thanks to its geometrical storefront studded with glass panes and framed by two large stone columns - both characteristics directly inspired by the architecture of the historical Zenith headquarters. It's the second in the world to feature the new design Zenith has developed for its points of sale.
01/19/2012
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